Tuesday, July 12, 2011

Foster The People Go Post-Apocalyptic For 'Helena Beat' Video

Band describes their 'Pumped Up Kicks' follow-up as 'Lord of the Flies' meets 'Mad Max.'
By James Montgomery, with reporting by Matt Elias


Foster The People
Photo: MTV News

Last week, Foster the People shared their plans to follow-up their dark-horse Summer Jam 2011 candidate "Pumped Up Kicks" with a Kenny G collaboration on their next album, even if Katy Perry beat them to the punch on that cameo. In the meantime, the guys are still pushing ahead with a brand new single and video, neither of which feature the sax majesty of G, but still promise to be thoroughly weird in their own right.

"Our next single's going to be 'Helena Beat,' and we just shot a video for it, which we're just finishing now. I think today, actually, it was finished," frontman Mark Foster told MTV News. "It's like a short film, really. It's post-apocalyptic, 'Lord of the Flies' meets 'Mad Max,' so, it's a bunch of kids, and they kidnap us and take us into this warehouse, and there's a really crazy twist at the end. But it's super-visual, and it's a mixture of really, like, bizarre circumstances — it's dark, but it's also pretty tongue-in-cheek and fun."

Foster said that the band also shot a clip for their song "Houdini" at Los Angeles' iconic El Rey Theatre ("We shot a video there before we actually played there," he laughed), but that it'll be "Helena" that gets the full push at radio. And though it draws the unenviable task of having to follow in the footsteps of "Pumped Up Kicks," the guys in Foster the People believe in the song's power, mostly because it's become their favorite moment in their ever-increasing live set.

"'Helena Beat' is actually my favorite song in the set. ... I get to run around with a guitar and bang on drums," Foster laughed. "So, you know, it's good."

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Source: http://www.mtv.com/news/articles/1667072/foster-the-people-next-single-helena-beat.jhtml

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